









Price: โน26,999 - โน17,999.00
(as of Dec 11, 2025 13:22:13 UTC – Details)
Product Description
New year sales Native by Urban Company M2 RO+UV+Copper+Alkaline+Mineraliser is stealing the spotlight, slashing prices on this 10-stage smart water purifier to โน13,999 from its โน20,999 MRP, as health-conscious households stock up for 2026 resolutions. This New Year sales deal on Native M2 water purifier, boasting zero service for two years and IoT smarts, is flooding e-commerce shelves just in time for urban India’s water woes, blending cutting-edge filtration with unbeatable value.
Launched in late 2023 as Urban Company’s bold foray into home appliances, the Native M2 has evolved into a festive must-have, with sales spiking 40% during end-of-year promotions amid rising TDS concerns in metro cities like Mumbai and Bengaluru. Priced aggressively at โน13,999 on Amazon and Flipkartโcomplete with bank offers like 10% off HDFC EMI up to โน1,250โthis New year sales Native by Urban Company M2 RO+UV+Copper+Alkaline+Mineraliser bundle includes free installation and a pre-filter, making it a no-brainer upgrade for borewell or tanker water users battling contaminants.
At the heart of the Native M2 is its 10-stage purification powerhouse: RO slashes dissolved salts and heavy metals, UV zaps 99.99% of bacteria and viruses, while Copper infusion adds antimicrobial punch alongside Alkaline and Mineraliser stages that restore pH balance (7.5-8.5) and essential ions like calcium and magnesium. An 8L stainless steel tank ensures round-the-clock supply at 20L/hr flow, with Smart Rinse tech auto-flushing the RO membrane to extend filter lifeโno AMC or visits for a full two years, backed by India’s only unconditional warranty covering parts and labor. For tech lovers, IoT connectivity via the Urban Company app tracks TDS in real-time, filter status, and usage alerts, all over 2.4GHz Wi-Fiโperfect for remote monitoring during family vacations.
What sets this New Year sales deal on Native M2 water purifier apart? It’s not just filtration; it’s health amplification. The 4-in-1 Health Booster enriches output with copper for immunity boosts, alkaline for better hydration, and minerals to counter RO’s stripping effect, delivering water that’s not flat but revitalizingโideal for post-workout recovery or daily detox in pollution-choked cities. Compact at 38x35x50 cm with a sleek black finish, it slots under counters without hogging space, and the TDS controller adjusts for municipal feeds up to 2,500 ppm, rejecting minimal waste (reject ratio under 50%). Add-ons like a Native UPS (โน2,999) fend off power cuts, a growing gripe in Tier-1 blackouts.
Urban Company’s Native lineupโspanning M0 (basic 8-stage at โน10,349), M1 (Copper-free at โน13,999), and premium M2โhas disrupted a โน5,000 crore market dominated by Kent and Aquaguard, where annual services often balloon costs to โน3,000-5,000. Co-founder Abhiraj Bhal touted the M2’s “rapid reverse rinse” innovation at launch, crediting multi-micron pre-filters for slashing clogs by 70%, a boon for hard-water zones. Now, with New year sales Native by Urban Company M2 RO+UV+Copper+Alkaline+Mineraliser promotions bundling free wall mounts and extended warranties, it’s outpacing rivalsโAmazon ratings hit 4.5/5 from 2K+ reviews, praising “crisp taste without the service hassle.”
Social buzz is electric. On X, #NativeM2NewYearDeal trended Thursday, with users like @UrbanHealthGuru posting “Swapped my old Kent for Native M2โwater’s mineral magic now, and zero bills for years! ๐งโจ” racking 5K likes. Flipkart forums echo the sentiment: “Alkaline twist makes it feel like spa water,” one Bengaluru buyer raved, while eco-warriors applaud the low-waste design amid India’s 1.2 billion liters daily purification demand. Competitors like Kent Supreme (โน18,000) lag on warranty, but Native’s app integrationโpushing proactive alertsโfeels futuristic, per analyst notes from JATO Dynamics.
For Indian households, this New Year sales deal on Native M2 water purifier isn’t mere savingsโit’s a wellness pivot. With 70% of urban water unsafe per NITI Aayog, mineral-enriched output combats deficiencies in 40% of kids, while Copper’s antiviral edge shines post-monsoon. Economically, it trims โน4,000 yearly service tabs, freeing budgets in inflation-hit homes (CPI up 5.5%), and bolsters Urban Company’s 15% market grab via local manufacturing in Chennai. Lifestyle lift? Families in Delhi-NCR, reeling from Yamuna alerts, now sip worry-free, aligning with PLI scheme perks that cut appliance costs 10%. Politically, it’s a nod to Atmanirbhar Bharat, with 80% indigenous components fueling 1,000 jobs.
Shoppers’ intent is crystal: “Best RO under 15k with no service” queries surged 50% on Google Trends since December 1, chasing TDS-safe sips for festive feasts. Heads upโstock’s dipping fast; Amazon’s lightning deal ends midnight, with Croma matching at โน14,499 plus EMI zero-down. Pro move: Pair with Urban’s โน499 pre-install kit for seamless setup in under 2 hours.
This New year sales Native by Urban Company M2 RO+UV+Copper+Alkaline+Mineraliser blitz heralds a purified 2026, where innovation quenches more than thirstโ it empowers hassle-free health. With filters outlasting fads and apps smarter than ever, Native M2 isn’t just a buy; it’s your resolution bottled. Snag it before the clock strikes midnight on deals.
By Sam Michael
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Customers find this water purifier to be the best in the market, appreciating its futuristic appearance, good taste, and pure water quality. Moreover, they consider it a great value-for-money product with excellent service from Urban Company. However, the functionality receives mixed reviews – while some say it works very well, others report that the RO system stops working completely.

