Glance AI-Powered Shopping App: Virtual Try-On and Personalized Fashion Redefine E-Commerce

Glance Ai, the Google-backed lock screen platform, has launched Glance AI, a revolutionary AI-powered shopping app that promises to transform how we shop online. Available now on Android and iOS, the app introduces virtual try-on technology and hyper-personalized fashion suggestions, making it a game-changer in e-commerce. With over 300 million active users globally, Glance is redefining shopping as an “inspiration-led discovery experience” powered by advanced generative AI.

A New Era of Shopping with Glance AI

Unlike traditional e-commerce apps that rely on endless scrolling and manual searches, Glance AI uses cutting-edge AI to curate personalized fashion looks tailored to your style, body type, and preferences. By uploading a selfie and selecting details like gender, hair length, ethnicity, and body shape, users generate a lifelike AI avatar that tries on outfits from over 400 partnered brands, including US Polo, Calvin Klein, and Tommy Hilfiger. “Think of it as flipping through a fashion magazine where you’re the model on every page,” said Naveen Tewari, CEO of InMobi and Glance.

Source image: Glance.com

The app’s proprietary AI models, enhanced by Google’s Gemini and Vertex AI, create real-time, photorealistic outfit suggestions displayed on your phone’s lock screen or within the app. Users can tap to explore similar items from e-commerce partners, seamlessly bridging inspiration to purchase. “This isn’t just shopping—it’s the future of commerce,” Tewari added, emphasizing the app’s ability to anticipate user desires.

Key Features of Glance AI

  • Virtual Try-On Technology: See how clothes fit your AI-generated avatar, with advanced diffusion models ensuring realistic fabric drape and fit.
  • Personalized Suggestions: AI learns from your swipes, upvotes, and preferences to refine recommendations, offering everything from streetwear to ethnic fusion.
  • Lock Screen Integration: On select Android devices like the Motorola Edge 50 Stylus, curated looks appear directly on your lock screen, turning idle moments into style inspiration.
  • Inclusive and Ethical: The app supports diverse body types and ethnicities, using anonymized behavioral data to prioritize privacy while delivering tailored suggestions.
  • Future-Ready Features: Upcoming updates include occasion-based styling, social shopping, and expanded categories like accessories and beauty.

Why Glance AI Stands Out

Traditional shopping apps like Amazon rely on generic filters and bestseller lists, leaving users to navigate overwhelming options. Glance AI eliminates “choice overload” by presenting curated, single-outfit looks that evolve with your tastes. “When you see yourself in a trending jacket or kurta, it’s not just shopping—it’s self-expression,” said Glance COO Piyush Shah at Inc42’s GenAI Summit. The app’s minimalist, editorial approach reduces clutter and boosts confidence in purchase decisions.

Currently live in the U.S. with plans to expand to India, Glance AI is already earning rave reviews. “It felt like the AI knew me,” posted @theamrishkumar on X, calling it “aspirational, accurate, and mind-blowingly quick.” With partnerships with Google Cloud and Android OEMs, Glance is poised to turn phones and smart TVs into AI-driven shopfronts.

The Future of AI Commerce

Glance’s launch comes as AI reshapes e-commerce, with competitors like Google and Klarna introducing virtual try-ons and personalized features. Yet, Glance’s lock screen integration and focus on emotional engagement set it apart. “It’s not about replacing stylists or brands—it’s about enhancing choice and connection,” Tewari said. The app’s ethical approach, avoiding invasive data tracking, also aligns with growing consumer demand for privacy.

Download Glance AI from the Google Play Store or Apple App Store to experience shopping reimagined. Whether you’re seeking a bold new look or a sustainable fashion choice, Glance AI delivers style that feels uniquely you.

By [Your Name], Tech Reporter

Sources:

  • TechCrunch, February 26, 2025
  • The Indian Express, May 22, 2025
  • Inc42, April 9, 2025
  • The Keyword, February 27, 2025
  • Glance.com, May 13, 2025
  • X posts by @getglanceai, @theamrishkumar, May 21-22, 2025

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